Trisha Larocchia

Senior Vice President of North 6th Agency

Trisha Larocchia oversees North 6th Agency’s (N6A) public relations and digital marketing group dedicated to supporting the legal cannabis industry. With more than 12 years of experience developing insights-based integrated marketing campaigns and media outreach strategies, Trisha’s experience has allocated her a deep understanding pf the intricacies of cannabis-related communication.

During her tenure at N6A, an award-winning brand communications and social media agency based in New York City, Trisha has represented a diverse ecosystem of both plant-touching and ancillary cannabis companies including those in the consumer and business tech, biotech, publicly traded multi-state operators and consumer product good spaces. Trisha has a proven track record of crafting compelling brand narratives and developing reactionary communications plans during industry-wide crisis.

Trisha is able to counsel both budding entrepreneurs and leading executives on how to enhance campaign reporting and better measure the impact of targeted PR efforts on key business goals.

Trisha graduated from Marist College and lives on Long Island with her husband, young son and dog.
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